ad design specifications


8 3/8″ x 10 7/8″ printed with a 150-line screen.

AD Size,Dimensions (width x length)
Full Page,7 7/8″ x 10 3/8″ (w/bleed 8 5/8″ x 11 1/8″)
1/2 Page Island,4 5/8″ x 7 3/8″
1/2 page vertical,3 3/8″ x 10″
1/2 page horizontal,7″ x 4 7/8″
1/3 page square,4 5/8″ x 4 7/8″
1/3 page vertical,2 1/4″ x 10″
1/4 page,3 3/8″ x 4 7/8″
1/6 page vertical,2 1/4″ x 4 7/8″
2″ block,2.25″ x 2″
1″ block,2.25″ x 1″


File formats

Macintosh format is preferred. If you must send a PC file, send all supporting art files and fonts, along with a proof.

    We Accept

  • High-resolution PDF files (preferred)
  • Adobe InDesign, Adobe Photoshop, TIFF, Adobe Illustrator or EPS files (with all fonts furnished and type converted to outlines)
If you are sending originals
  • They must be supplied in original form (slide or print).
  • You may send crisp, clear laser prints as long as they are solid black-and-white, with no screen tints, photos or gray areas.
  • The following do not qualify: photocopies, faxes, dot matrix copies, or inkjet copies. (If you need us to reproduce photos directly from previously printed materials, please be aware that distortion/loss of quality will occur.)
If you are scanning
  • Scans must be at least 300 dpi at full print size.
  • Line art scans must be at least 1200 dpi.
  • Thumb drive, CD or DVD
  • Send all supporting art files, fonts and a proof.
  • E-mail ad files to: claytimes@gmail.com with “ad submission” in subject line
  • If you are sending one file, it is a good idea to compress it (you may use Aladdin’s STUFFIT program or a MAC program which will give you a self-expanding archive (.sea). Do not send files that are mime-encoded.
  • Send all supporting art files and fonts.
  • Very large files (over 25MB) may be sent via Dropbox, Google Drive, or a similar file transfer service.


Please e-mail any advertising questions or comments to Polly Beach

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